Studying a Bachelor in Tourism opens up stimulating and diverse opportunities. This dynamic sector allows you to master the design, marketing, and management of tourism experiences. The diversity of missions encourages creativity and innovation to meet travelers' expectations.
Why study tourism?
The skills acquired in project management, customer relations, marketing, and negotiation are sought after in many sectors. Graduates can pursue careers in tourism, travel, or hospitality. This Bachelor offers rewarding career paths in a dynamic and constantly evolving environment.
The objectives of the Bachelor in Tourism
The program trains versatile professionals capable of designing, marketing, and managing tourism offers. This course combines theory and practice to master current tourism challenges while developing skills in management, marketing, and business strategy.
Focused on market understanding, customer experience, and innovation, it prepares students to meet the needs of companies in the tourism sector by providing them with both a strategic and operational vision.
The strengths of the Bachelor’s degree in tourism (Bac+3)
- Development of operational skills in management, marketing, negotiation, and event organization
- Real-life case studies to understand tourism challenges and apply knowledge in practice
- Mastery of essential digital tools: e-tourism, digital marketing, social media
- Strong professional immersion with up to 14 months of internships to build hands-on experience
- In-depth understanding of global tourism trends and consumer expectations
- Preparation for management and leadership roles in the sector
Career opportunities after a tourism degree
The Bachelor offers a wide range of career opportunities in tourism, travel, and hospitality. Graduates can join travel agencies, tour operators, or tourism organizations, contributing to the development and management of activities.
Thanks to their skills in management and business strategy, they can move into positions of responsibility or contribute to the creation of innovative tourism projects.
What jobs can you do in tourism?
- Tourism product manager
- Travel advisor
- Travel agency manager
What to do after a Bachelor in Tourism?
Graduates can continue their studies with a specialized MBA in Hospitality and Tourism Management. This specialization allows them to deepen strategic skills in hotel marketing, team management, and international tourism project management. This path prepares students for high-level positions in the tourism and hospitality industry, in France and internationally.